Description

Because some MLSs are changing the way brokers do business it is more important than ever that all Realtors have all the tools and knowledge possible to do business successfully. Lakeland REALTORS® is hosting this FREE 3-hour (CE-approved) course "Understanding Buyer Broker Agreements and How to Implement" to help our members stay up-to-date on the new forms and changes that are approaching fast.

About the course: 

Course description: Have you ever felt like saying, “Buy from me or get out of my car.” You work with a buyer for days on end, driving them to every house they want to see, only to find out a week later that they used their Great Aunt Lucy, who has a real estate license, to buy a home? Loyalty seems to be at an all-time low. The internet helps buyers gain tons of information and we as licensees have to prove our worth and value even more today. Why should a buyer pick one agent to work with and be loyal? Is there a way a buyer can do that? We ask sellers to commit to one brokerage with an agreement so why don’t we ask buyers for the same commitment? Let’s find out how. 

After taking this class students will be able to: 

• Explain the importance of working exclusively with a buyer 
• Determine which agreement is appropriate when 
• Understand how written agreements protect both the customer and the brokerage 
• Recognize what an exclusive representation means when working with a buyer 
• Comprehend what types of agency relationships are authorized with an exclusive buyer-broker agreement 
• Clarify to a buyer the importance of the agreement and how to present it 
• Appreciate the arbitration hearing process and how clear written agreements between the buyer and seller can reduce the confusion of procuring cause.
  
  
  
  

Instructor: George "Mike" McGraw, C2EX, CRS, GRI

Mike is a native Floridian who has had his Florida Real Estate License since 1997. He has successfully helped many buyers and sellers achieve their Real Estate goals. He is passionate about helping agents increase their knowledge and understanding of the options that are available to their buyers through the housing trust funds in Florida. As a leader in regional, state, and national real estate associations, Mike was the 2011 president of the Orlando Regional Realtor Association and the 2018 president of Stellar MLS. He has served as a chair and vice chair of seven Florida Realtors committees and was District 12 vice president in 2012.

As 2023 Past President for Florida Realtors, Mike focused on helping Realtors deliver the highest level of service to their clients and communities through information, advocacy, and support programs. He continues to be dedicated to supporting the state’s housing market and protecting private property rights and believes that, “Everyday, our Realtor members are making a positive impact on their communities and our country”!